Richard Avedon for Versace

Amber Valleta

Here is one of the last posts I will make on the Versace/Avedon campaign and also one of my favorite. Amber Valleta was one of my favorite models, she has a unique energy and this campaign shows it , also she is one of the first “green” celebrities always acting and supporting good causes for the environment. A little observation on this specific campaign is that is HAPPY!!! I always reprouche a little to fashion the fact that many campaigns are “bitchy”, “unreal” there is not a lot of Joy, I don’t think they are bad but energy and happiness are a good thing to promote, and well Mr. Avedon did it like no can (Maybe Testino, I have to accept :), and the new Schweppes campaign by David de La Chapelle )

Feel the Joy



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